The mean age of Radio 3 listeners is 57 in terms of reach, whilst it’s 61 in terms of hours. Read about our approach to external linking. Total weekly hours represents the total amount of listening to this radio station. Hours is normally the most important number for advertising sales. Hold your mouse over the graph to discover what the surveyed name was. For example, in 2016-17, all individuals aged 16 and over spent, on average, around 17 hours per week using BBC services, compared to around 11 hours for younger While not directly related to the radio output, the survey area population shows how many people live in the survey area that the above figures are based on.
We use the largest available reported area for each station in RAJAR. Since 1999, there have been many more radio stations launched, so total share will have decreased for most stations. The BBC has, in partnership with the Creative Diversity Network, commissioned research into the attitudes of audiences on 'Age'. We publish the research here. Our ambition is to reflect and represent today's UK in all our content and services. In late 2001, the BBC decided to reposition and rebrand their two digital channels so that they could be more closely linked to the well established BBC One and BBC Two. A demographic audience profile defines groups based on things like age, gender, income, education and occupation.
This is affected by the total amount of weekly listeners, or how long each audience member listens for. This is born out by examining the reach and hours of Radio 3’s audience by age groups. A key aim in our Diversity and Inclusion Strategy is to connect with our audiences including our underserved audiences. All figures quoted include listening across all platforms, including online.
media texts are created with a target audience in mind. All figures quoted include listening across all platforms, including online. A demographic audience profile defines groups based on things like age, gender, income, education and occupation. A ‘listener’ is counted as an adult aged 15+ who listens for at least five minutes. Media producers define and categorise their audience through demographic profiles. There is no question that audiences aged 55 and over are BBC television's most loyal consumers - with a staggering 92% reach in that age group, who watch nearly 13 minutes of BBC TV a … trends and how particular demographic groups use the BBC. Script to screen: Changing the face of TV together, Report on the attitude of audiences on age, BBC Content Diversity and Inclusion Commissioning Guidelines. This page has the latest official audience figures. Where a station is surveyed across multiple areas, individual areas may achieve higher figures. Demographics Unsurprisingly, the Radio 3 audience is significantly weighted towards the older age range. Their plan was for BBC Knowledge to be replaced with BBC Four—which took place in 2002—and for BBC Choice to be replaced with BBC Three. Sudden changes to this figure normally represent a change in the survey area, which is requested by stations themselves, reflecting a change in transmission or programming, and will affect the above figures. Letter codes are often used to describe the groups: Our team of exam survivors will get you started and keep you going.
Audience responses to BBC content vary, as do the amount and range of services that different people use. Hours per listener shows how long people who tune in to this radio station stay listening. Read about our approach to external linking. Through a deep understanding of our audiences, we will reflect the diversity of the nation accurately and authentically. The media industry is highly competitive and all Home Economics: Food and Nutrition (CCEA). How many people listen to BBC Radio 3? More info: to find out more, including station addresses, people who work there, audience figures and how to listen, see BBC Radio 3’s directory listing . Psychometrics Using demographics like age, gender and occupation to define or categorise an audience doesn't always give the best results as many people don't fit in the traditional categories. The media industry is highly competitive and all, If there isn’t an audience for a media text then it won’t be successful either in getting its message across or, if it is a. media text, making money for the producers.
Media producers use audience research and analysis to find out as much as possible about their target audience and use that research to ensure their production will appeal to them.
Our ambition is to reflect and represent today's UK in all our content and services. Consultations, research and Audience Councils: those we heard from and what they said. A demographic audience profile can be used to define a target audience. More info: to find out more, including station addresses, people who work there, audience figures and how to listen, see BBC Radio 3’s directory listing. This is useful to work out whether the audience likes what they hear: or the consistency of the station sound.
However, questions were raised over the proposed format of the new BBC Three, as some thought the new format would be too similar to the BBC's commercial rivals, namely ITV2 and E4, and would be unnec… We use audience research wherever possible to keep up with changing trends and demographics.
What that means is that older listeners tend to listen longer. Total weekly listeners - total reach - represents the total amount of people who tune in to this radio station. Total market share shows how strong radio station is against other radio stations available. Otherwise, a slow growth reflects the growth in UK population. The relationship between audiences and media texts is constantly evolving.
Examine trends with care: numbers are not always comparable. This page has the latest official audience figures. If there isn’t an audience for a media text then it won’t be successful either in getting its message across or, if it is a commercial media text, making money for the producers.